Quiet Horsepower: Aligned Marketing for Introverted Small Business Owners
Captivate, connect, and convert your dream clients without the overwhelm, noise, and pressure of traditional marketing.
Discover the simple, repeatable marketing system I use to grow my business as an introverted service provider. Protect your energy, honour your values, and reclaim your boundaries with content marketing that delivers real results and aligns with your strengths.
Captivate your target audience with quiet, targeted visibility that grows your online presence, whilst protecting your energy.
Connect with your dream clients through thoughtful marketing that feels like a conversation, not a performance.
Convert with confidence in a way that feels ethical, intentional, and authentic.
Join me to reclaim your energy and your boundaries, and drive sustainable results. No hype, pressure, or burnout.
Enrolling up to 5 new clients per month starting May 2025.
Want to know more about Quiet Horsepower? Join the email list for introvert-friendly insights (and be the first to know when enrolment opens).
The marketing programme for introverted small business owners who are ready to grow without the burnout.
If you're overwhelmed by content creation, burnt out by social media, and tired of "showing up" in ways that don't feel like you, then you are in the right place.
You know that real business growth doesn't come from noise. It comes from depth, nuance, and connection. Quiet Horsepower helps you build a sustainable marketing strategy that uses evergreen content to captivate, connect, and convert your dream clients on your terms.
You've outgrown the hustle-burnout marketing cycle. Now, it's time for you to market your business in a way that protects your energy, utilises your strengths, and builds sustainable, long-lasting momentum.
You don't need more tactics, more strategies, more content or more platforms. You need a simple, repeatable system designed for thoughtful, introverted business owners like you.
This is about marketing that works for you - not the other way around.
You don't need more content. You need a sustainable system
You're done with scrambling for daily content ideas, and fighting for attention in a noisy online world. You want to grow your business authentically, and without being glued to a screen!
Quiet Horsepower gives you the tools, templates, and strategy to:
-
Create effective blog content that works for you long after it's published
-
Build a bank of evergreen marketing assets that attract, nurture, and convert aligned clients
-
Turn your website into a revenue-generating asset
-
Swap high-pressure, hype-fuelled launches for a steady stream of leads and sales
-
Stop second-guessing, and start following a simple, repeatable path that grows with you.
Say goodbye to the pressure to be someone you're not.
Say goodbye to shouting into the social media echo chamber.
Say goodbye to marketing that leaves you feeling drained and frustrated.
Quiet Horsepower shows you how to grow your business with a calm, steady, organic presence, so you can spend more time doing what you love (whether that's riding, resting, or working with your dream clients).
Ready to reclaim your energy and find a marketing rhythm that feels good? Join the waitlist to be the first to know when enrolment opens in May 2025.
What My Clients Say
"Rhiannon's course has been invaluable to me and my business. She delivers the content clearly and calmly, at a good pace for being able to implement and see the immediate effect. I've always had a quick response to any queries."
- Toni, Symbiotics Canine Welfare
- 5 Star Google Review -
This lovely testimonial was left by a client who joined the pilot programme (called the SEO Sprint at the time) for Quiet Horsepower. This 3-month programme was originally designed to help small business owners unlock the power of SEO (search engine optimisation) to drive organic visibility, website traffic, and conversions through their websites. Over the 12 weeks that I ran this programme, it evolved into so much more than that, resulting in my new Quiet Horsepower marketing programme.
An accessible delivery format, ongoing implementation, real results and responsive service and support are all qualities that I endeavour to incorporate into Quiet Horsepower.
Liberate Yourself From Marketing Overwhelm With Quiet Horsepower
An Enrol-Anytime Programme For Introverted, Quiet, Highly Sensitive and Thoughtful Entrepreneurs
Stop scrambling for social media content ideas, and start using an evergreen content bank that drives visibility, leads, and sales on autopilot.
Embrace marketing that feels natural and conversational, because it's based on your natural strengths - not extroverted hype.
Swap the daily social media grind for strategic blog content that lasts. Allow your content to do the heavy lifting - attracting, nurturing, and converting your audience long after it's published.
Transform your website from a digital business card to a revenue-generating asset that works for you whilst you rest, recharge, spend time with family, ride your horse, or focus on what you do best.
Replace hype-fuelled launches with a steady, sustainable flow of leads and sales from dream clients and customers who already know, love, and trust you - and who don't need convincing.
Switch second-guessing every post with a clear, repeatable marketing system that grows your business in a way that feels aligned, sustainable, and enjoyable.
About Me: An Introverted Small Business Owner, Thriving in an Extrovert's World
I'm Rhiannon, and I spent years trying to market my business like an extrovert. Showing up daily, smiling (cringing) through Instagram Lives, and pushing myself to keep "showing up". It was exhausting, and I felt like I was compromising my identity whilst getting nowhere.
Trying to market my business primarily on Instagram resulted in frequent burnout, overwhelm, and resentment. Meanwhile, I'd neglected my website, email list, and SEO.
Then, one afternoon, I opened the app to find my account, with 5 years of organic content, my entire audience, and all my connections, had been suspended without warning or reason. And I never got it back.
I had lost my Instagram account forever. Gone. Adios. Goodbye.
All that hustle was for nothing, it seemed. But then, I felt free.
This was my opportunity to just let go and embrace my natural introverted strengths. My preference for deep focus, long-form writing, detail and planning were no longer faults I needed to overcome. Instead, they became my biggest strengths.
I leaned into long-form written content. I built an evergreen content bank of blog posts. I swapped burnout marketing for simplicity, strategy and structure. And slowly but surely, I began to see real results - not just in my visibility, but in my energy, confidence, and client fit.
I realised I didn't have to market like an extrovert. I could build a strategy around my natural introverted strengths. That changed everything.
Now, I take messy, effective action, and show my authentic self online in a way that feels liberating, aligned, and real.
Now, I help other introverted independent service providers and small business owners like me build a marketing strategy that works with them, not against them.
I'll show you my introvert-friendly marketing system, and support you in making the change to a content marketing strategy that works with your strengths instead of forcing you to suppress them.
I'm also an experienced marketing consultant of 5 years and an Associate of the Chartered Institute of Marketing - so you're in safe hands with me.
So, if you're done with marketing burnout and you're ready to build real traction on your own terms, then I'd love to have you join me in Quiet Horsepower. Subscribe to my email list to register your interest today.
The Triple C Method: Captivate, Connect and Convert Whilst Feeling Cool, Calm and Collected
Marketing doesn’t have to be loud, exhausting, or overwhelming. My Triple C Method is designed for introverted, thoughtful business owners who want to grow sustainably with clarity and substance, not noise or burnout. It’s your guide to showing up with quiet authority, meaningful content, and a strategy that works long after you’ve logged off.
Captivate
Get visible without getting uncomfortable. I'll teach you essential SEO in a non-techy, jargon-free way, so that you can get your website found in Google Search by people who actually want to see your content.
Connect
Ditch the dopamine doom-scrolling, and nurture your audience in a way that feels natural and conversational. Build deep, genuine connection with your dream clients through thoughtful email marketing and insightful blog content.
Convert
Ditch the pushy launches, cold DM'ing, and sleazy sales. Maximise your website as a revenue-generating asset that helps you convert your dream clients and allows you to work with people who truly get you.
Be Cool
Stop feeling inadequate, and say goodbye to "not enoughness". Embrace your values, your strengths, and your passion. As someone who has value to share, loves what they do, and wants to find their people, you have everything you need to market your business successfully.
Be Calm
Marketing does not need to drain you. Say goodbye to energy-sapping marketing that makes you feel overwhelmed. Say hello to thoughtful, insightful and focused marketing that works. Even if you don't want to do video, podcasts, or social media, you can still grow.
Be Collected
Feel grounded and in control with a marketing system that’s simple, repeatable, and flexible. Your blog becomes your base - a powerful foundation you can repurpose into anything, from Pinterest posts to emails, or even a podcast (if you feel like it).
Ready to grow your business with clarity, ease, and integrity? Join the waitlist for Quiet Horsepower today.
"I realised I didn’t have to market like an extrovert. I could build a strategy around my natural introverted strengths. That changed everything."
You Didn't Start Your Business to do Shit You Don't Like
I believe that you don't need to be on social media to build a successful business that gives you the life you want. What you do need? To lean into your natural strengths and show up as your 100% authentic self.
When you think about why you started your own business, I'll bet it wasn't to do shit you don't like. I'll bet it wasn't so that you could do what all the extroverts on social media tell you to do. Nope - if we wanted to be told what to do, we would get a normal job, complete with team building exercises, cringey corporate lingo, and meetings that definitely could've been emails.
You started your business for independence. For freedom. For boundaries, alignment, and doing meaningful work your way.
So why throw all that away just because you don’t fit the extrovert cookie-cutter model we see all over social media?
Phone calls. Cold messaging. Cold calling (the worst). Going live. Video. Public speaking. Social media. Small talk. Networking. Ice breakers. Pitching. Hard selling. Launching. Going viral. Funnels. Complicated automations.
The whole content marketing hamster wheel.
But that's what it takes to succeed, right? Wrong.
I’m a total introvert, and I'm thriving in an extrovert’s world because I fully embraced who I am. I took control of my marketing and built a strategy that plays to my strengths: long-form writing, planning, depth, and thoughtful connection.
If I’d kept pushing through marketing strategies that felt inauthentic and overwhelming, I’d still be stuck like a car spinning its wheels in the mud. All that energy, all that noise... going absolutely nowhere. Getting out of that car (and throwing the keys into a ditch) was the best thing I ever did for myself and my business.
Now I help other introverted small business owners do the same.
Because you didn’t start your business to do shit you don’t like, and you don’t have to.
“Rhiannon's course has been invaluable to me and my business. She delivers the content clearly and calmly, at a good pace for being able to implement and see the immediate effect. I've always had a quick response to any queries.”
Toni, Symbiotics Canine Welfare
Your 3-Step Roadmap to A Simple, Repeatable Marketing Strategy
No social media. No expensive ads. No video marketing necessary.
Step 1: Captivate Quietly
Get discovered by the people who are already searching for what you offer. I’ll teach you the essentials of SEO in a calm, non-techy way - with no jargon, and no overwhelm - so your content shows up in search without the daily scramble for visibility. This is about sustainable, relevant reach.
Step 2: Connect Naturally
Nurture a community that genuinely wants to hear from you. I’ll guide you through creating thoughtful, evergreen blog content you can repurpose again and again. Then, I’ll help you write ethical, story-led emails that build trust and resonate with your right-fit people. No hard sells, just honest connection.
Step 3: Convert Authentically
Let your website do the heavy lifting. I’ll show you how to turn website visitors into clients through value-driven content and quiet, effective calls to action. You’ll create a seamless marketing system that sells your offers while staying true to your values. No pressure, no pushiness.
Six Signs You Are Ready for Quiet Horsepower
If any of the following sound familiar, then you're not alone, and you're not the problem. You're just using a system that was never designed for you.
You've hit social media breaking point: You've poured time and energy into posts, Reels, and Stories, only to feel like you're shouting into the abyss. The constant pressure to post is burning your out, and you are ready to build a marketing system that works for you, and that will protect your business against algorithm changes and account loss.
Marketing burnout is real, and you’re done with it: Extroverted marketing strategies drain you. You didn't start your business for the hype or the hustle. You’re done forcing yourself to “show up” in ways that feel unnatural. You want a marketing approach that feels sustainable and energising.
Your website isn’t pulling its weight: You have a website, but it’s not bringing in leads, clients, or sales. You know it should be your hardest-working employee. You just don’t have a strategy to make it happen.
You’ve outgrown generic marketing advice: You’ve downloaded all the freebies, read the guides, and watched the tutorials. but it feels overwhelming and out of sync. You’re ready for a strategy that works for you.
You know you’re capable - you just need a strategy: You’ve dabbled in blogging, email marketing, or SEO and know it could work for you. But without a clear system, you struggle with consistency. You’re ready to turn your strengths into a repeatable, results-driven strategy.
You want to grow without draining your energy: You’ve built something meaningful. But scaling it can’t come at the cost of your wellbeing. You’re done sacrificing your evenings, your energy, and your peace. You’re ready to market in a way that feels calm, clear, and quietly powerful. You don’t want to hustle harder; you want to market smarter.
If you're nodding along, Quiet Horsepower was built for you.
"You didn't start your business to do shit you don't like, and you don't have to"
Quiet Horsepower: Delivery, Structure & Commitment
Short, bite-sized lessons: A maximum of 20 minutes each, lessons are delivered through video, presentations, audio, and text so you can absorb the content in small chunks and implement as you go.
Flexible completion timeline: Get instant access to all the core content and six months to work through it at your own pace. Need more time? Stay on the programme for an affordable monthly fee, for as long as you like.
Support when you need it: Weekly live coaching calls offer guidance, feedback, and deeper discussion, but they’re optional. You’ll also have direct access to me for ad-hoc support whenever needed.
Private online community: A dedicated online space where you can connect with like-minded business owners, celebrate wins, ask questions, and get support.
Implement as you go: Set aside just 30 minutes per week to learn and implement. You’ll need a website and basic confidence in making updates, but I can help you find how-to resources for your website platform if needed, and I'm here to provide ad-hoc hands-on help if required.
Curious About Quiet Horsepower? Book a Complimentary Discovery Call
Curious about Quiet Horsepower, and want to learn more? Let's have a chat.
I have a limited number of complimentary discovery call slots available each month for thoughtful, introverted small business owners and independent service providers who want to explore a quieter, more focused, more aligned way of marketing their business.
This is a space for you to share your goals, your challenges, and the kind of marketing you want to be doing. No pressure. No hard sell. No pitching. Just a real, two-way conversation.
These complimentary calls are also an opportunity for us to get to know one another, and establish whether we would be a good fit. If it feels like a good fit, and you are interested in learning more, I'll share more about Quiet Horsepower and how it could support you.
I will email you in advance of our call to ask you if there was anything you wanted to discuss in particular, and to help me prepare for our call. All calls are held on Zoom, and I will send one follow up email after our call. There is no obligation to sign up or purchase, and I will not ask you to commit to anything whilst on the call - I want everyone who works with me to to so because they really want to, and not because they feel pressured to. All I ask is that you let me know at least 24 hours in advance if you need to reschedule or cancel.
1hr Zoom call with Rhiannon. Share your marketing goals and challenges, and get to know me.
1 hr
Check Out My Top Marketing Guides For Introverts
